This makes knowledge an intangible resource. C) rare, valuable, inimitable, nonsubstitutable. According to value chain analysis, which of the following would be considered part of a firm's infrastructure? c. Strong competitive threats from product substitutes Gillette combines several technologies (e.g., metallurgy, physiology, physics) to attain unparalleled success in the wet shaving industry. The evaluation occurs within the industry of the firm being evaluated. Resource-based theory suggests that tangible or intangible resources that are valuable, rare, difficult to imitate, and organized to capture value best position a firm for long-term success. Advertising is a ______activity. D) short-term perspectives and strategic positioning. Intangible resources are quite difficult to see, touch, or quantify. Social complexity is defined as the socially intricate and interdependent ways firms are typically organized. It is an intangible part of the company. ~~~~~\text{Newspapers. In the value chain, which of the following activities is deemed to add direct value to a firm? Strategic Management by Reed Kennedy is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted. Learn more about how Pressbooks supports open publishing practices. False Intangible resources include, for example, the knowledge and skills of employees, a firms reputation, and a firms culture. Southwests culture is complemented by approaches that individually could be copiedthe airlines emphasis on direct flights, its reliance on one type of plane, and its unique system for passenger boardingin order to create a unique business model in which effectiveness and efficiency is the envy of competitors. B) the interrelationships among the primary activities of the firm and corporate management. Strategy is a pattern of resource allocation choices and organizational arrangements that result frommanagerial decision making. 10+ million students use Quizplus to study and prepare for their homework, quizzes and exams through 20m+ questions in 300k quizzes. True Which of the following is considered an intangible resource? Retrieved from https://commons.wikimedia.org/wiki/File:Southwest_737_Lonestar_One.jpg.

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